Hello everyone,

I’m excited to [share our SEO report for June 2025](https://lookerstudio.google.com/reporting/d90a4b79-b5c6-4854-9bf0-4125b429e6ed) (available on this link), which includes positive developments as we recovered from May’s volatility and successfully launched our London clinic operations.

**Key Takeaways:**

![📰](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f4f0/72.png) **Last Google Updates and News**

June marked a critical stabilization phase following May’s algorithm volatility. Our recovery efforts proved successful, with many keywords regaining lost positions while maintaining strong conversion efficiency. Additionally, Google has launched more AI elements in its search results, which impacts organic traffic patterns but not our conversion performance.

Here’s a breakdown of the impact by country:

- Recovery phase completed with strategic keyword improvements across all markets
- London clinic launched with exceptional pre-launch performance
- New market expansion showing rapid growth with multiple #1 positions achieved

![📈](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f4c8/72.png) **SEO Performance This Month**

**![📊](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f4ca/72.png) Overall Performance Metrics:**

- **Total SEO Clicks:** 40,992 (-13.8% vs May, -26.7% YoY)
- **Total SEO Conversions:** 654 (+1.87% vs May, **+0.62% YoY**)

**Understanding the Traffic Decrease:** Several factors explain the traffic reduction:

1. **Market Interest:** Search interest for “hair transplant turkey” is lower than the same period last year, naturally impacting overall traffic volumes
2. **Google AI Integration:** Google’s expanded AI elements in search results reduce visits to informational blog articles, as users get answers directly in search
3. **The Silver Lining:** Despite lower traffic, our conversions are UP year-over-year (+0.62%) thanks to our ongoing SEO optimization and CRO improvements, demonstrating significantly improved site efficiency

![🇮🇹](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f1ee_1f1f9/72.png) **Italian (/it)**

- SEO clicks decreased by 17.9% when comparing to May (5,066 total clicks, -16.4% YoY).
- **SEO conversions: 64 (-8.6% vs May)** - Contributing to overall positive YoY conversion performance
- Average position showing mixed results with several #1 positions maintained.
- Brand awareness: 73.3% non-branded clicks showing strong organic reach
- Top performing keywords:

| Italian Term                      | English Translation            | June 2025 | May 2025 | Progress Towards #1                                                            |
| :-------------------------------- | :----------------------------- | :-------: | :------: | :----------------------------------------------------------------------------- |
| trapianto barba turchia           | Beard transplant Turkey        |     1     |     1    | **#1 Position Defended**                                                       |
| trapianto capelli dhi turchia     | DHI hair transplant Turkey     |     1     |     1    | **#1 Position Defended**                                                       |
| trapianto di capelli dhi istanbul | DHI hair transplant Istanbul   |     1     |     1    | **#1 Position Defended**                                                       |
| prp capelli turchia               | PRP hair Turkey                |     2     |    NEW   | ![⭐](https://fonts.gstatic.com/s/e/notoemoji/16.0/2b50/72.png) New entry at #2 |
| trapianto capelli donne turchia   | Women’s hair transplant Turkey |     3     |     4    | Improved to Top 3                                                              |
| **trapianto capelli turchia**     | **Hair transplant Turkey**     |   **17**  |  **40**  | **↑ 23 spots** - Major recovery                                                |
| trapianto capelli fue             | FUE hair transplant            |     34    |    66    | ↑ 32 spots - Strong improvement                                                |

![🇫🇷](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f1eb_1f1f7/72.png) **French (/fr)**

- SEO clicks fell from an average of 215 per day to 183 per day, a 15.9% decrease (-26.6% YoY).
- **SEO conversions: 59 (-6.35% vs May)** - Maintaining strong conversion efficiency despite traffic challenges
- Average position remained stable with critical #1 rankings maintained.
- Brand awareness: 73.3% non-branded performance on high-intent keywords
- Top performing keywords:

| French Term                     | English Translation           | June 2025 | May 2025 | Progress Towards #1                      |
| :------------------------------ | :---------------------------- | :-------: | :------: | :--------------------------------------- |
| greffe de cheveux fue turquie   | FUE hair transplant Turkey    |     1     |     1    | **#1 Position Defended**                 |
| greffe de cheveux dhi turquie   | DHI hair transplant Turkey    |     1     |     1    | **#1 Position Defended**                 |
| greffe de cheveux femme turquie | Female hair transplant Turkey |     3     |     3    | Stable in Top 3                          |
| **greffe de cheveux turquie**   | **Hair transplant Turkey**    |   **7**   |   **7**  | **Primary target for our next campaign** |
| greffe de barbe turquie         | Beard transplant Turkey       |     11    |    16    | Gained 5 spots, targeting Top 10         |

![🇬🇧](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f1ec_1f1e7/72.png) **English (/)**

- SEO clicks decreased from an average of 500 per day to 467 per day, a 6.6% decline (-23.6% YoY).
- **SEO conversions: 366 (+6.40% vs May)** - Outstanding performance driving overall YoY conversion growth
- Average position improved with key recoveries made.
- Brand awareness: 69.6% non-branded clicks demonstrating market penetration
- Top improving keywords:

| Keyword                          | June 2025 | May 2025 | Progress Towards #1                                    |
| :------------------------------- | :-------: | :------: | :----------------------------------------------------- |
| dhi hair transplant in turkey    |     2     |     2    | Holding strong, challenging for #1                     |
| hair transplant istanbul         |     4     |     4    | Stable, optimizations planned to break into Top 3      |
| **hair transplant turkey**       |   **4**   |   **6**  | **Recovered 2 spots**, now focusing on closing the gap |
| beard transplant turkey          |     3     |     5    | Recovered 2 spots, re-entering the Top 3               |
| hair transplant for women turkey |     3     |     3    | Defending Top 3 position                               |

**![🚀](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f680/72.png) London Clinic Launch - Exceptional Start**

Our London clinic launch exceeded expectations with impressive pre-launch metrics:

- **181 SEO clicks** and **34 conversions** achieved before official menu integration
- Rapid indexing success with immediate rankings for competitive terms
- Key rankings already established:

| Keyword                             | June 2025 Rank |
| :---------------------------------- | :------------: |
| prf treatments for hair loss london |        4       |
| prf hair treatment london           |        5       |
| cheap rhinoplasty london            |        6       |
| laser hair growth clinic london     |        7       |
| all on 6 dental implants in london  |       12       |

**![🌍](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f30d/72.png) New Market Expansion - Rapid Growth**

**Turkish Market:** 291 clicks (-9.1%) with 29 conversions (+70.6%), showing exceptional conversion rate improvement.

Top performing keywords:

| Turkish Term                 | English Translation              | May 2025 | June 2025 |                               Change                               |
| :--------------------------- | :------------------------------- | :------: | :-------: | :----------------------------------------------------------------: |
| regenera activa mezoterapisi | Regenera activa mesotherapy      |     3    |     2     |                                 ↑ 1                                |
| istanbul saç ekimi kadın     | Istanbul women’s hair transplant |    11    |     9     |                                 ↑ 2                                |
| istanbul saç lazeri          | Istanbul hair laser              |    14    |     9     |                                 ↑ 5                                |
| sakal ekim merkezi           | Beard transplant center          |    74    |     28    |                                ↑ 46                                |
| saç ekimi kadın fiyatları    | Women’s hair transplant prices   |    80    |     45    |                                ↑ 35                                |
| istanbul sakal ekim merkezi  | Istanbul beard transplant center |    NEW   |     19    | ![⭐](https://fonts.gstatic.com/s/e/notoemoji/16.0/2b50/72.png) New |

**Croatian Market:**

| Keyword (English Translation)   | May 2025 | June 2025 | Change |
| :------------------------------ | :------: | :-------: | :----: |
| PRP hair treatment              |    15    |     1     |  ↑ 14  |
| Istanbul hair transplant clinic |     8    |     2     |   ↑ 6  |
| Beard transplant                |     7    |     2     |   ↑ 5  |
| Hair transplant                 |    43    |     12    |  ↑ 31  |

**Serbian Market:**

| Keyword (English Translation) | May 2025 | June 2025 | Change |
| :---------------------------- | :------: | :-------: | :----: |
| Istanbul laser hair treatment |     3    |     1     |   ↑ 2  |
| Istanbul hair transplant      |     4    |     1     |   ↑ 3  |
| Beard transplant price        |     6    |     2     |   ↑ 4  |
| FUE hair transplant           |    14    |     10    |   ↑ 4  |

![✍️](https://fonts.gstatic.com/s/e/notoemoji/16.0/270d_fe0f/72.png) **Content Writing**

All blog articles for June have been successfully published across our markets. Key content updates include:

- **Hair Transplant in Summer Article:** Updated in English and scheduled for translation to all other languages by Monday
- **New Landing Pages:** Exosome treatment pages for Turkey will be published soon, targeting this emerging high-value treatment keyword
- **Celebrity Content:** Anton Ferdinand article is ready for publication, currently awaiting images

![🔗](https://fonts.gstatic.com/s/e/notoemoji/16.0/1f517/72.png) **Link Building**

**Monthly Link Building Progress:** All links for June have been published or ordered as scheduled, maintaining our consistent link velocity across all markets.

**London Clinic Authority Building - Two-Pronged Approach:**

1. **Directory Campaign:** Currently publishing London clinic information across 350+ authoritative directories. This comprehensive campaign will establish strong local citations and build foundational authority for the new website section.

2. **Press Release Distribution:** Major press release campaign targeting 300+ high-authority news sites including Yahoo! News and Business Insider. This strategic initiative will generate high-quality backlinks and establish immediate market credibility for our London operations.

These combined efforts will accelerate our push for #1 positions in the competitive London market while building long-term domain authority.

Best regards,\
Tom